Sunday, 22 July, 2018

Netflix Premium subscribers could lose HDR as 'Ultra' tier goes into testing

Netflix might be on the verge of launching its most expensive plan ever Netflix is reportedly adding a new level of service called Ultra, and might cut Premium to two simultaneous screens from four
Diane Mills | 05 July, 2018, 06:44

Netflix is reportedly testing out a new, more expensive subscription plan with HD features, but some are speculating it could take benefits away from users on lower payment tiers. Further, the Ultra tier will now offer the four streams but at a higher price.

An Italian blog Tutto Android first spotted the plan. The plans determine the quality of the streams, the number of screens customers can watch Netflix on at the same time, and to how many devices they may download movies and shows to. However, the upcoming Ultra plan may affect some aspects of the current Premium plan. And those on the Standard tier found their access limited to just the one device at a time, down from two. As per latest reports, the key highlights of the Ultra plan is that it supports HDR video and HD audio, and four screens can use the subscription simultaneously. If the new Ultra plan is launched, there could be a price hike of around $6, as pointed out by 9To5Mac.

There's no guarantee that the Ultra tier will be rolled out to everyone, but if it is, many users will be unhappy about what appears to be a sneaky price hike.

Online TV subscription giant Netflix is testing a new, higher pricing option in Europe that could increase the prices for the highest package by more than a fifth.

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Netflix's current plans go for €7.99, €10.99, and €13.99 respectively.

- ”We continuously test new things at Netflix and these tests typically vary in length of time, ” Smita Saran, a Netflix spokesperson, til CNET. Pricing and feature details could change - hopefully for the better. Sadly, it seems to be confusing subscribers because it has also changed the other tiers in inconsistent ways. Well, it looks like Netflix is testing new stream limitations on Netflix accounts.

To get HDR, subscribers would have to pay extra.

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